A CPRA Note from our CEO


What a year 2020 has been, for the world at large and for the field of data privacy specifically. US businesses that previously hadn’t thought too hard about the ways they collect and process data will have found the last 10 months felt somewhere between “whirlwind” and “tornado”. There was the introduction of the California Consumer Privacy Act (CCPA) on January 1st. Then, around mid-March, global lockdown, work from home, and a million little disruptions to data management practices. In summer, EU-US data flows were thrown into chaos. And finally this morning, Californians and businesses at large wake up to the passage of Proposition 24, the California Privacy Rights Act. It’s a brand new privacy law less than a year …