Meet CHOICE: Consent Made Simple & Safe For CCPA Advertising
As seen in
“Our team was drawn to Ethyca’s technology-first solution as a means to decrease the manual effort for our data and engineering team, while providing an intuitive, respectful UX for our community.”
– Josh Beser, General Counsel
Empower User Consent. Preserve Vital Performance.
Run social ads at full throttle in full "Do Not Sell" compliance.
CCPA measures like Facebook’s Limited Data Use hurt performance and cause big headaches. With CHOICE, you can run ads as normal and meet all “Do Not Sell” requirements.
Set up first-class consent management in minutes
CHOICE deploys with a same-day setup to get you fulfilling “Do Not Sell” requests in the blink of an eye.
CHOICE enables compliance. Cookies don't cut it.
Browser-level control isn’t sufficient to stop the flow of important personal data into 3rd-party systems via backend API calls. CHOICE goes deeper for real, comprehensive “Do Not Sell” CCPA compliance.
Why Not Cookies?
When a customer makes a purchase on your website, there’s a bunch of data created that cookies simply can’t capture. Since cookies work at a browser level, they don’t suppress data like account and purchase info from flowing into backend systems – and out into a whole ecosystem of 3rd party applications.
Ethyca CHOICE lets users log “Do Not Sell” requests at an account-based level, which means ALL the data you hold relating to their activity can be locked down. The result? Real CCPA consent compliance.
