Some historical perspective on consent management can help steer teams building for robust privacy operations today. Here are 3 steps to enable more effective consent management in 2021.
To meet users' rising expectations for data privacy, teams must first understand the basic frameworks for consent management. Different regulations apply distinct approaches to user consent, and growing companies in 2021 need to understand both approaches.
"Consent" is a fundamental part of processing user data. It has a special place at the heart of digital privacy theory. Given the importance of consent, it shouldn't be surprising that there's plenty of legal wrangling over how it's defined.