Data Privacy Software & CCPA Compliance Software | Ethyca Request a Demo

Privacy Intelligence for Advertising

Breakthrough data privacy intelligence automation for the Advertising Industry
Request a Demo
Registration_Service.YML code window over FidesOps Dashboard

How Fides works in Advertising


Personal Data Discovery

Rapid personal data discovery and mapping means you know what data you’re processing and where, so you can prevent the biggest risks to your advertising business. Fides’ identifies and labels sensitive data to provide you with a real-time view of risks across your advertising systems.

True Advertising Consent

Confidently serve the right consent to visitors, anywhere in the world with a user experience that maximizes opt-in and minimizes risk. Fides automatically identifies your use of data and targets the right consent requirements for visitors anywhere in the world.

Effortless Privacy Requests

Easily accept and process privacy requests in seconds with automated processing for every major privacy regulation, including GDPR, CCPA, VCDPA and LGPD. Fides privacy intelligence makes access, erasure, correction, and portability requests effortless.

Privacy Engineering Intelligence for Advertising

Ethyca simplifies consumer privacy for advertising, empowering them to safely collect and process consumer data and continue growing revenue.

Data-driven advertising must navigate a complex landscape of consumer data privacy regulations that affect their ability to collect, process and target consumers with data.
Ethyca’s privacy intelligence platform simplifies global privacy requirements, allowing advertisers and advertising technology platforms to safely grow and process consumer while assuring compliance.

Fides’ breakthrough privacy platform simplifies compliance by rapidly identifying data risks, automating privacy requests and providing the first dynamic, consent management solution for the advertising industry.

Privacy Engineering Benefits


Deep Discovery

Fides provides discovery tools built for data engineers working in the harshest data engineering environments where performance is evertyhing. In tandem, Fides is designed for active collaboration, empowering technical and governance teams.

Privacy Intelligence

Fides is the largest open-source privacy engineering platform in the world with over 200,000 hours of privacy engineering expertise distilled into the platform, Fides is a privacy intelligence and engineering expert, so you don’t have to be.

Connectivity & Coverage

Fides is built on a unique open-source standard for middleware integrations providing connectivity and coverage to critical systems anywhere, across on-premise, cloud and hybrid environments. With Fides, you can connect to anything.

Privacy Ops

Move beyond workflow management, policies and processes to a future of dynamic, programmatic privacy operations for privacy requests, data retention, deletion, identity verification and data sharing driven by flexible global automated policies.

True Consent

Rethink consent from superficial, preference collection to a unified system of record for preference of data use and enterprise-wide consent orchestration across internal systems, data processes and third party vendors.

Future Control

Future-proof policy enforcement in the face of shifting global regulations with Fides unique open-source privacy engineering standard, you can define current or future policies and instantly apply them enterprise-wide.

Enterprise Solutions

Connectivity on-premise, cloud and hybrid environments

See Privacy Engineering Intelligence in Action

Breakthrough data privacy intelligence automation for the Advertising Industry

Get a Demo