Brazil 's comprehensive federal privacy law is Lei Geral de Proteção de Dados Pessoais (LGPD), which went into effect in 2020.
This law provides a frame work for regulating the use and processing of the personal data of Brazil’s 150 million internet users.
Like most privacy laws, LGPD was heavily influenced by Europe's GDPR. If your company's privacy practices are GDPR compliant, you'll only need minimal effort to comply with LGPD.
However, your business still needs to understand how Brazil defines data privacy and LGPD’s unique provisions in order process the data of Brazilians legally.
Here’s how Ethyca can help you meet LGPD compliance easily.